Jose Cuervo wanted to celebrate the fact that very few Americans know what they're celebrating on Cinco de Mayo. So we asked our fans to tell us what they thought the day was all about. Luis Guzman helped bring the stories to life and the best ones were made into a mural in LA by artist Charles Glaubitz. The authors received their individual paintings shortly after, along with a letter of inauthenticity. The whole story can been seen at writeyourcinco.com.
On Cinco de Mayo, this was Creativity's Pick of the Day.